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Our Process

Take a peek into how we work our magic to build high-quality backlinks for your brand. At Outreachmani, we believe in a personal, hands-on approach that’s all about getting to know your goals and turning our expertise into real, tangible results.


Our journey begins with understanding your competitors, helping us pinpoint opportunities and craft strategies that set you apart. Every step we take is thoughtfully designed to build not just links, but meaningful relationships that support your growth.

Explore our process below to see how Outreachmani transforms our thorough, step-by-step approach into powerful link-building strategies tailored just for you.

Process

+ Our Step-By-Step Process

Our first step is to conduct a comprehensive backlink audit. This crucial phase lays the foundation for a successful link-building strategy by assessing the quality and health of your existing backlink profile. Here’s how we approach it:

What We Look For:

  1. Backlink Quality: We analyze the authority and trustworthiness of each backlink pointing to your site. Our goal is to identify high-quality links that enhance your SEO efforts and weed out low-quality or potentially harmful ones.
  2. Link Relevance: We assess the relevance of backlinks to your industry and content. Relevant links from related sites have a stronger impact on your SEO compared to unrelated or irrelevant links.
  3. Anchor Text Distribution: We review the anchor texts used in backlinks to ensure they are natural and varied. Overuse of exact-match keywords can be a red flag, so we look for a healthy mix that aligns with best SEO practices.
  4. Link Diversity: We evaluate the diversity of your backlink sources. A diverse backlink profile, with links from various domains and types, tends to be more robust and less vulnerable to search engine algorithm changes.
  5. Toxic Links: We identify any potentially toxic or spammy links that could harm your site’s reputation. These might come from low-quality or disreputable sites and can negatively impact your SEO.
  6. Link Growth Over Time: We examine the growth and pattern of your backlinks over time. Sudden spikes or drops can indicate issues or opportunities that need to be addressed.

How We Improve It:

  1. Disavow Toxic Links: If we find harmful links, we’ll create a disavow file and submit it to search engines to prevent those links from negatively affecting your SEO.
  2. Enhance Link Quality: We prioritize strengthening and building upon existing high-quality links. This might involve reaching out to authoritative sites for additional backlinks or improving existing relationships.
  3. Diversify Backlinks: We work on acquiring links from a broader range of sources to build a more balanced and diverse backlink profile.
  4. Optimize Anchor Text: We adjust the anchor text strategy to ensure it’s varied and natural, avoiding over-optimization and aligning with current best practices.
  5. Address Relevance Gaps: If we identify any gaps in relevance, we strategize on acquiring new links from sites and domains that are more closely related to your industry and content.
  6. Monitor and Adjust: We continuously monitor your backlink profile, making adjustments and improvements as needed to adapt to any changes in SEO trends or algorithm updates.

By starting with a thorough backlink audit, Outreachmani sets the stage for a strong, effective link-building campaign tailored to your unique needs and goals.

With a comprehensive backlink audit under our belt, we move into Step 2: Planning & Strategy. This phase is where we translate our findings into a clear, actionable plan designed to elevate your SEO performance and drive meaningful results. Here’s how we approach it:

How We Plan the Link-Building Strategy:

  1. Define Objectives: We start by understanding your specific goals and objectives. Whether you’re aiming to boost domain authority, improve rankings for particular keywords, or increase referral traffic, we tailor our strategy to meet your unique needs.
  2. Analyze Competitor Strategies: We examine the link-building tactics of your top competitors. This helps us identify successful strategies and potential gaps that we can exploit to give you a competitive edge.
  3. Identify Target Domains: Based on our audit and research, we pinpoint high-quality, relevant domains where we will focus our outreach efforts. This ensures that the backlinks we secure are aligned with your industry and target audience.
  4. Develop a Content Plan: We create a content strategy that will attract and engage potential link sources. This might involve developing high-value content such as guest posts, infographics, or research studies that are likely to earn natural backlinks.
  5. Outreach Strategy: We craft a personalized outreach plan to connect with potential link partners. This includes drafting compelling outreach emails and messages that clearly communicate the value of linking to your content.
  6. Set Up Tracking and Metrics: We establish key performance indicators (KPIs) and set up tracking tools to monitor the success of our link-building efforts. This allows us to measure progress and adjust strategies as needed.

What We Look For Before Crafting the Strategy:

  1. Current Backlink Profile: We review insights from the backlink audit to understand strengths and weaknesses in your existing profile.
  2. Market and Industry Trends: We keep an eye on industry trends and changes in SEO best practices to ensure our strategy is up-to-date and effective.
  3. Target Audience Insights: Understanding your audience helps us tailor our approach to attract links from domains that are relevant and valuable to them.
  4. Competitor Link Profiles: By analyzing competitor backlinks, we can identify effective link sources and tactics that we might leverage for your strategy.
  5. Content Opportunities: We assess your existing content and identify new content opportunities that could serve as link magnets.

Expected Results and Timeline:

Results: A well-crafted link-building strategy can lead to significant improvements in your search engine rankings, increased domain authority, and enhanced referral traffic. Over time, these improvements contribute to greater visibility and credibility for your brand.

Timeline: While the exact timeline can vary based on your industry and competition, you can generally expect to see initial results within 3 to 6 months. Significant improvements in rankings and traffic may take 6 to 12 months as the effects of high-quality backlinks accumulate and search engines adjust their evaluations.

At Outreachmani, our Planning & Strategy phase is all about setting the stage for long-term success. By crafting a targeted, data-driven strategy, we ensure that every link-building effort is aligned with your goals and designed to deliver tangible results.

In Step 3 of our process at Outreachmani, we dive into Prospecting—an essential phase where we identify and evaluate high-quality domains that will enhance your link-building efforts. This step is crucial for ensuring that the backlinks we secure come from reputable and relevant sources, aligning perfectly with your SEO goals.

How We Do the Prospecting:

  1. Define Criteria for Good Domains: We start by setting clear criteria based on your objectives and the insights gathered during the audit and strategy phases. This includes focusing on domains that are relevant to your industry, have high authority, and offer strong potential for linking opportunities.
  2. Use Advanced Tools: We leverage a suite of powerful tools to identify and analyze potential domains. These tools provide valuable data that helps us make informed decisions about which sites to target.
    • Ahrefs: For comprehensive backlink analysis, domain authority checks, and discovering linking opportunities.
    • SEMrush: To evaluate domain metrics, competitive analysis, and identify high-quality link prospects.
    • Moz: For assessing domain authority, page authority, and link metrics.
    • Majestic: To analyze trust flow and citation flow, helping us gauge the credibility of potential domains.
  3. Conduct Competitor Backlink Analysis: We analyze the backlink profiles of your top competitors to uncover domains that are already linking to similar content. This approach helps us find high-value prospects that are likely to be receptive to your content as well.
  4. Leverage Content Explorer: Using tools like Content Explorer or similar platforms, we search for high-performing content related to your niche. This allows us to identify influential domains that have engaged with similar topics and might be interested in linking to your content.
  5. Evaluate Domain Metrics: We scrutinize various metrics to ensure the quality of the domains we prospect:
    • Domain Authority (DA): Measures the overall authority of a domain. Higher DA indicates a more reputable site.
    • Page Authority (PA): Assesses the authority of specific pages, helping us target the most influential pages on a domain.
    • Trust Flow (TF) and Citation Flow (CF): Gauges the trustworthiness and influence of a domain, ensuring it’s a credible source.
    • Relevance: Ensures that the domain’s content and audience align with your industry and niche.
  6. Assess Link Placement Potential: We look at how and where a link might be placed within the content. A contextual and relevant placement within high-quality content is far more beneficial than a link in a low-value section.

What We Look For:

  • High Domain Authority: Sites with strong domain authority are more likely to pass valuable SEO equity to your site.
  • Relevant Content: Domains that cover topics closely related to your industry are more likely to offer valuable and contextually appropriate links.
  • Engaged Audience: Domains with active, engaged audiences can drive targeted referral traffic to your site.
  • Low Spam Score: We avoid domains with a high spam score to ensure that we’re not associating your site with potentially harmful or low-quality sources.

By meticulously prospecting for high-quality domains, Outreachmani ensures that each backlink is a valuable addition to your profile. This strategic approach not only helps improve your search engine rankings but also builds a robust and credible online presence for your brand.

Step 4 of our process at Outreachmani is Organic Outreach, where we actively connect with potential link partners to secure high-quality backlinks for your site. This phase is all about fostering genuine relationships and ensuring that our outreach efforts are both effective and authentic. Here’s how we approach this crucial step:

How We Do Outreach:

  1. Craft Personalized Outreach Messages: We begin by crafting tailored outreach emails that resonate with the target domain’s audience. Each message is personalized to highlight the unique value of your content and why it’s a great fit for their site. We focus on establishing a genuine connection rather than sending generic or mass emails.
  2. Leverage Existing Relationships: If we have previous connections or relationships with editors or authors, we leverage these to facilitate introductions and build trust. Personal connections can significantly increase the chances of a successful outreach.
  3. Highlight Value Proposition: Our outreach emphasizes the mutual benefits of the partnership. We clearly articulate how featuring your content will add value to their site and audience, whether through high-quality information, engaging content, or unique insights.
  4. Follow Up Strategically: We understand that not all responses are immediate. Our team follows up with potential partners in a respectful and timely manner, providing additional information or answering any questions they might have.

What Tools We Use:

  1. Hunter.io: To find accurate contact information for editors, authors, and website managers. This tool helps us ensure that our outreach reaches the right person.
  2. BuzzStream: For managing outreach campaigns, tracking communication, and organizing follow-ups. BuzzStream helps us streamline the outreach process and maintain organized records.
  3. Mailshake: To automate and personalize outreach emails at scale while maintaining a human touch. Mailshake allows us to efficiently manage large outreach campaigns without sacrificing personalization.
  4. Pitchbox: For advanced outreach and relationship management, Pitchbox offers features that help us identify prospects, craft personalized pitches, and track interactions.

How We Partner with a Website:

  1. Identify Potential Partners: We select websites that align with your niche and have a relevant, engaged audience. This ensures that our outreach efforts are targeted and effective.
  2. Build Trust and Rapport: We approach potential partners with respect and professionalism, focusing on building a genuine relationship. Our goal is to establish trust and create a positive impression that encourages them to consider featuring your content.
  3. Negotiate Terms: Once a potential partner shows interest, we negotiate terms that are mutually beneficial. This might involve discussing the type of content they’re looking for, the placement of the link, and any additional requirements.
  4. Provide Value: We ensure that the content we offer meets or exceeds the quality standards of the partner site. By providing valuable and high-quality content, we enhance the likelihood of securing and maintaining the partnership.

How We Establish a Relationship with the Editor/Author:

  1. Personalized Communication: Our outreach messages are customized to address the editor or author by name and reference their recent work or site specifics. This personal touch shows that we’ve done our homework and genuinely value their site.
  2. Offer Value First: We focus on how our content or partnership can benefit their audience. Offering valuable content or insights demonstrates our commitment to contributing positively to their site.
  3. Engage Professionally: Throughout the interaction, we maintain a professional and courteous tone. Building a professional relationship based on respect and reliability helps in establishing long-term partnerships.
  4. Provide Excellent Follow-Up: We follow up with additional information or responses to any queries promptly. Consistent, thoughtful follow-up reinforces our professionalism and keeps the dialogue open.

By focusing on Organic Outreach, Outreachmani ensures that our link-building efforts are not only effective but also foster genuine, long-lasting relationships with high-quality domains. This approach enhances the credibility of your backlinks and supports the overall success of your SEO strategy.

faq

Popular questions

We only serve DR 50+ Organic Traffic 5000+ links. And, we are proud of the fact that we do not provide Magazine, News, General or PBN websites ever!

We are currently doing over 500 links in a month and partnering with 200+ new domains every month. We maintain a database of over 3000 editors and keep them happy with a regular flow of placements. All the links posted will be indexable and will not contain “sponsored” or “nofollow” tags.

Nope! We offer feasibility to clients with no lock-in period and a monthly pey-per-go basis invoicing system.

We take payment via all major platforms such as PayPal, Wise, Payoneer & Stripe.

Why not? We are totally open to work like your internal link building team. If the strategy part is already done, we are happy to take it over.

If you want your ranking to be increased, only Do-Follow links can do it. However, there should be a balance between No-Follow & Do-Follow links to maintain link diversity. We help in getting No-Follow links too!

Yes, We do give a 1 year link guarantee. Links are only removed in cases of content updatation and algorithm update. In any case, we’ll get it restored. (Our links are 99.5% uptime)

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Still confused? Get on a free call with us and understand what’s best for you!